Creating an online store is exciting but is quite an enormous task with too many choices to be made such as payment gateways and many other additional features and tools to help you sell your products and services easily. Transforming a WordPress website into a fully functional online store is an interesting process, you maintain a blog page and increase your followers and later convert it into an online store where you can launch or sell your products or services. Or you can simply setup a WordPress online store using an easy drag-and-drop e-commerce website builder or host your business website using E-commerce hosting powered by WooCommerce.  

Nevertheless, post deciding on the platform, how do you go about running your online store? One of the simplest ways of running an online store is to take the help of plugins to make your work easier. Irrespective of whether you’re running a WordPress powered online store or a WooCommerce online store there are hundreds and thousands of plugins available. Let us quickly go through some of the most popular and must have plugins for your online store.  

For your convenience, we have segregated our plugin suggestions based on their functionality.  

  • Marketing – Marketing your online store well is critical to its success. There are several ways to market your online store viz. social media marketing, content marketing, advertising, email marketing, and so on. One of the easiest and most effective ways is to get your website listed on a search engine. Harnessing the power of Search Engine Optimization can help broaden the reach of your online store and increase the inflow of customers. 

    SEO Tools with our WooCommerce online store is a great plugin that can boost your search engine rankings and help your website list higher on the SERP (Search Engine Results Page). 

    Once your website receives a sizable number of customers you need to ensure that you can tap them and keep them engaged. Email marketing is an effective way to keep your customers updated about your business and new products/services. Creative Mail is a fine plugin to send engaging and eye-catching email marketing campaigns to your customers. 

  • Store Management – Just like it’s essential keeping a brick & mortar store filled with stock, keeping products stocked in your online store is equally important. However, online store management includes all this and more viz. keeping data from bookings, appointments, inventory and more. 

    Some of the popular plugins that you can install with your online store are Discount Codes for running promos on your website, Product CSV Import Suite so that you can easily import booking, products, and other related data to your website backend. 

  • Billing & Payment – Money is important! Whether it is an offline store or online transaction is all about money. However, keeping the transaction secure is more important than in an offline store after all, here the money flows through the internet and can fall into wrong hands if the channel isn’t secure. 

    To make sure that your transaction is secure, and you can accept currencies from across the globe installing a plugin as a payment gateway is a smart choice. Razorpay with WooCommerce online store is an easy to integrate and secure plugin that supports payment through different channels such as debit/credit card, net banking, UPI, and other wallets. A few more top payment plugins that you can use are Stripe, PayPal, PayU and more.

    Apart from payments, to make sure that your bills and booking are in place and invoices are generated flawlessly you can install plugins like WooCommerce Subscriptions, Xero, and more. 

  • Shipping – Dispatch your products and parcels both domestically and internationally seamlessly with trusted and reliable shipping partners. Reliable shipping agencies deliver goods on time and garner positive customer feedback. 

    FedEx Shipping and UPS Shipping are two popular shipping platforms that provide reliable global shipping services. For your convenience, you can easily integrate these plugins into your online store so that your customers can be delivered products in a fast and timely manner.

  • Security – Security is vital whether it be protecting your online store from spam users, malicious viruses, or payment gateways. A secure website not only keeps attackers and hackers away but also boosts your website’s performance. 

    Some of the must have security plugins for your online store are Codeguard, SiteLock, CloudFlare CDN, and SSL certificate. In fact, you get a free SSL certificate with all our Bluehost hosting plans.  

Functionality Made Easy  

Plugins are easy to use and install software options that help you add functionality to your online store easily. There are several e-commerce plugins for WordPress websites and online stores available in the plugin repository, and you can choose the ones that best fit your needs. Furthermore, all the plugins mentioned above are offered with our Bluehost E-commerce Hosting plans to help you build and manage your online store efficiently.  

We at Bluehost aim to guide you to select the right and must have plugins for your online store. Sign up with us today and build your online store for a safe, secure, and satisfying shopping experience. In case you have any design-related queries, you can read it in our expert-curated guide – The Blueprint. 

For more information, head to our WordPress Category page. Please feel free to drop comments and questions below. 


H. Fatima used to be an Engineer by profession and Writer by passion until she started pursuing full-time digital marketing. She is presently a Content Marketeer at Newfold Digital (APAC). She mostly writes what she deeply perceives and analyses, it is her way of unwinding. Her interests include writing, reading, watching foreign-language cinema and public speaking.

Write A Comment