1. Use mobile responsive design
Using a mobile responsive design is one of the foremost things to consider to make your website mobile-friendly. If you miss out on this, users may abandon your website as it will be difficult for them to navigate and find the thing or content, they are looking for. This may even lead to loss of conversions. Moreover, in 2015, Google updated its algorithm to prioritize mobile responsive websites on SERPs. Meaning, if your website is not optimized for mobile devices, it may be difficult for you to rank well and attract new leads.2. Use location-based marketing
Using location-based marketing, you can target the customers near your business location. Or the ones who have probably visited your website anytime instead of targeting people just following you on social media or browsing through your website. Moreover, it is a great way to make your ads more relevant and enhance the chance of converting prospective customers into leads and leads into customers.3. Make your checkout process smooth
A lot depends on your checkout process. If it is too long or complicated, your customers may change their decision and abandon their purchase. Therefore, it is crucial to make your checkout process short and smooth. Ensure you have just the necessary fields in your form and the process is quick. This will help customers have a hassle-free checkout experience, which can ultimately boost the conversion rate.4. Use animated GIFs
As animated GIFs are visually appealing, interesting, and fun, your visitors are more likely to pay attention and spend more time on your website. Amidst all this, there are chances that they’ll explore your products and even make a purchase. You can use animated GIFs either in your email marketing campaigns or on your website. Ensure they are relevant to your audience and add value to your content.5. Use mobile-friendly popups
Prefer keeping a minimum number of popups on mobile websites. Optimized mobile popups can help you boost your sales, grow your email list while making it diverse, and augment engagement. While designing a mobile popup for your website, ensure that you use a credible popup builder like Popupsmart. And be careful about a few things:- Avoid large popups that cover essential elements of your website on mobile devices
- Do not display popups or campaigns right after a visitor lands on your webpage. Instead, let them spend some time first. You can also use targeting settings
- Don’t bombard your visitors with popups and disturb their experience. Instead, use one popup on one page.
Write A Comment