Building your online store is pretty much like building your own house!
You put months of research to find the perfect place that will be your physical address, on the other hand, you put time and effort to understand what kind of hosting service you want for your website’s digital address. You can opt for either Shared Hosting, VPS Hosting or Dedicated Hosting.
You think about doors, locks, and other security features to maximize security for your house, in the same way, you look for SSL certificates and other security plugins and tools for your website.
An architect and builders come in to build your house, similarly, you choose an Ecommerce Website Builder to build your house.
Carpenters, plumbers, electricians, and other professionals then add functionality to your house just the way you need it. Plugins, tools, and professional services offer the same functionality to your online store.
And then the interior decorators come to give your house the look and feel you want – warm, friendly, modern, chic – whatever you need!
And then… Website Themes come to give your website the look and feel you want – professional, presentable, artsy, modern – whatever you need!
Do you see the similarity?
Okay, so let’s assume you have an Ecommerce website builder, and you have a WooCommerce Hosting plan in place. Now let’s understand how your website can look presentable and persuade visitors to do business with you.
Let’s quickly understand what themes are and why you need to pick the right one.
Selecting the perfect WordPress online store theme is essential as it sets the visual foundation of your website. It determines the layout, font colors, and overall appearance, making a significant impact on how visitors perceive your brand and navigate your offerings. The right theme can make a lasting impression and encourage customers to make purchases from your online store.
When choosing a theme for your online store, consider the best options available for WordPress. Look for a theme specifically designed for online stores, with features that enhance product showcasing and sales. Fortunately, you can find excellent free WordPress themes for selling products that meet your requirements and budget.
Remember, the theme you choose directly influences every aspect of your online store, from the initial impression to convincing visitors to complete a purchase. Invest time in finding the best WordPress theme for your online store, ensuring a visually appealing and user-friendly experience that drives sales.
Benefits of WordPress online store themes
WordPress online store themes, especially free options, offer several benefits for creating an ecommerce website. These themes provide pre-designed layouts and templates specifically tailored for online stores, eliminating the need to design from scratch and saving valuable time and effort. Moreover, they seamlessly integrate with popular ecommerce plugins, facilitating effortless management of products, orders, and payments. With their customizable and responsive nature, these themes ensure a visually appealing and functional online store across various devices. By leveraging free WordPress themes for selling products, you can swiftly and efficiently build a professional ecommerce website while providing a user-friendly experience for both store owners and customers.
5 WordPress Themes That Are Perfect for an Online Store
Picking the right theme from the very start is critical, especially when you’re looking for a free WordPress theme for selling products. You can change your theme, but it’s not recommended to do that often, as the theme also sets a tone for your brand and plays an important role in building brand familiarity for your target audience.
As you grow, if you decide to rebrand or need an overhaul of your brand identity, you may change the theme at that time if required. However, it’s always beneficial to start with an online shop WordPress theme that aligns with your online shop goals and aesthetics. So, let’s look at 5 WordPress Online Store themes that are not only perfect for achieving a presentable and professional look but also available as free options for selling products on your website.
1. Shopkeeper Ecommerce
The Shopkeeper Ecommerce theme is flexible, highly customizable and offers great support to build and set up your WordPress online store. It comes with a wide range of page templates and demo layouts that can easily be imported in a click, making it quick and easy to set up your online store. Additionally, this theme has many shop settings that allow you to enable quick view features and catalogue, customize the display for individual products, adjust the number of products to be displayed in a row, hide, or show the sidebar and much more. Just as the name suggests, this ecommerce website design is suitable for online store shopkeepers to display and sell their products through a fully customized website.
2. Botiga
If you want to build a clean, modern, and sleek online store, Botiga is a great WordPress theme to do just that, and so much more! It helps you create an elegant and minimalist online store design with many customization options. It features a user-friendly dashboard, a single-click demo importer, product category and cart layouts and designs. It is also popular for its product filter, search, and recommendation filter, making it easier for your customers to shop from you. Moreover, it comes with special badge styles that allow you to highlight offers, deals and discounts.
3. Flatsome
Flatsome is one of the most popular WordPress online store themes on ThemeForest. It is intuitive for both the users and the builders. From initial page building to adding new products and making changes to your website, the theme makes it easy to do it all. It comes with more than 300 customization layouts, and the Live Page Builder requires no coding or technical skills making it beginner friendly. With Flatsome you can create simple but fully functional, fast, and responsive online stores.
4. Porto
With over 20 demos, Porto is an ecommerce-specific design theme that helps you easily build a functional, fast, and responsive online store. The designs have been divided into different niches allowing users to pick the perfect one depending on the type of business and online store you want to build. Some of the features that make Porto a highly recommended online store theme is product quick view, product page customizations and customizable headers. It is an SEO friendly theme that is also retina-ready which means you can display high-quality images.
5. Divi
Divi is a multipurpose theme that is best known for its ecommerce shop design features. It comes with over 1000 layouts to choose from to build your online store. Some notable features that have made Divi popular are element styling, filters and effects, shape dividers and advanced code editing. With an ecommerce-specific design and useful features like bulk-editing and extendable styles, you can build a highly customized online store with Divi.
You can read through our detailed Divi theme guide.
Pick the right theme to power your WordPress online store
When it comes to creating an online store, choosing the best WordPress theme is crucial for delivering a seamless experience to your customers. Factors to consider include speed, security, mobile-friendliness, and SEO optimization. It’s important to find an ecommerce-specific theme that offers the right design, functionality, and customization options for your store.
Contrary to popular belief, paid themes are not always superior to free ones. You can find excellent free WordPress website themes that meet your specific needs and requirements.
For further assistance, guidance, and valuable insights on building and growing your online store, visit our WordPress Tutorials page. Whether you’re a beginner or an experienced user, our tutorials can help you make the most of your WordPress website while exploring the top ecommerce website themes.
Hope this article was helpful for you.
